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7 Small Business Marketing Tips

October 23, 2011

1. Don’t Advertise Like a Big Business

Big businesses advertise to create name recognition and future sales. A

small business can’t afford to do that. Instead, design your advertising

to produce sales… now. One way to accomplish this is to always

include

an offer in your advertising – and an easy way for prospective customers

to respond to it.

2. Offer a Cheaper Version

Some prospective customers are not willing to pay the asking price for

your product or service. Others are more interested in paying a low

price than in getting the best quality. You can avoid losing sales to

many of these customers by offering a smaller or stripped down version

of your product or service at a lower price.

3. Offer a Premium Version

Not all customers are looking for a cheap price. Many are willing to pay

a higher price to get a premium product or service. You can boost your

average size sale and your total revenue by offering a more

comprehensive product or service …or by combining several products or

services in a special premium package offer for a higher price.

via 7 Small Business Marketing Tips.

15 Comments leave one →
  1. October 25, 2011 3:07 am

    Hey there! I’ve been following your weblog for a long time now and finally got the courage to go ahead and give you a shout out from Kingwood Tx! Just wanted to tell you keep up the great work!

  2. November 17, 2011 2:22 pm

    Hello Thegreenmarketingcompany,
    Thanks for the above I am a single mother of 1 and tired of working in corporate america. I want to learn how to market my Tahitian Noni network marketing business without targeting my friends and family. I want to come up with a great marketing idea that will not only help my business but others as well. Any suggestions?
    Wishes

  3. November 21, 2011 8:54 am

    How do I go about copyrighting content of my website?

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